The Art and Science Of The Business Narrative
Leaders use stories to inspire and motivate others. They also use them to communicate principles in a way that they are more likely to be remembered. Although this skill comes naturally to a few, but for the rest it can be learned through an understanding of why stories are so effective than other forms of communication.
This program will be conducted in a highly interactive environment and participants will be able to apply the skills learned immediately.
What you will learn:
- How to apply the principles in everyday communication
- The many different purposes that business stories can serve
- How to identify your own stories and tell them with greatest impact
- How effective use of stories can make you better leaders
Who should attend:
Managers, Senior Managers, General Managers, Assistant Directors and Directors